Xero Awards United Kingdom 2024

LJM Bookkeeping continues to go from strength to strength. Lara has demonstrated a continued commitment to improving Xero knowledge within the community, with impressive external speaking engagements showcasing her dedication to educating others on the use of Xero and the app ecosystem. Lara’s shown real innovation and early adoption of new apps, focusing on not just practice efficiencies but also client service. Her vision is both inspiring and impactful, making LJM Bookkeeping a worthy winner of this year’s Small Firm of the Year award. Finalists: Ellacott Morris, James Scott, Kinder Accountants and Pennyhills.

Ad Valorem radiates a genuine commitment to people, both within the firm and across the accounting community. Beyond their impressive tenure as Xero partners, their continued investment in team training and development speaks volumes about their dedication to fostering expertise and growth. They empower clients to navigate the digital landscape confidently and their extensive network demonstrates a heartfelt commitment to building relationships and community spirit. Their genuine people-first approach, coupled with their vision to support small businesses truly sets them apart as exemplary members of the Xero community and we’re proud to award Ad Valorem the Midsize Firm of the Year award for 2024. Finalists: DNA, MAP and Thorne Widgery.

Shorts continues to go from strength to strength, innovating and building on their success as a firm each year. They have demonstrated impressive growth and efficiency gains across the judging period through further adoption of technology including the use of custom API integrations, allowing them to optimise for new revenue streams and provide improved services to clients. Their utilisation of Xero and the app ecosystem is second to none. What’s more, Shorts are committed to providing an excellent service to their clients, but also to building an impressive team culture. We’re proud to partner with the Shorts team, who are well-deserving winners of Xero’s Large Firm of the Year Award for 2024. Finalists: Cottons Group and Lovewell Blake.

Azets continue to go above and beyond in their digital transformation journey. They champion Xero knowledge internally and externally, having trained over 1,200 staff through their Clients2Cloud program to bring everyone on board with Xero. Azets’ 160-strong Digital Success Team are cheerleaders for the product, running staff and client workshops and spreading the word about the benefits of Xero. Azets have embedded Xero products and practice tools as well as ecosystem apps to meet their purpose of improving the lives of their colleagues, clients and communities in a sustainable way. It's a solid partnership that puts Azets ahead of the game in the accounting world. Finalists: Mazars and UHY Hacker Young.

Accountability Edinburgh shines through as a wonderful example of a bookkeeping firm that is smartly utilising core Xero product while enhancing tasks with the app ecosystem. Their client-first approach impressed our judges, reflecting a deep grasp of client needs. By adopting Xero universally, Accountability Edinburgh have shown they have a cohesive team dedicated to serving clients. Their entry was exemplary, showcasing thoughtful solutions tailored to client requirements. Rosie and her team embody the essence of Xero, setting a benchmark for excellence in bookkeeping practices. Finalists: Arden Bookkeeping, Celtic Bookkeeping & Accountancy Services and LJM Bookkeeping.

The team at Ellacott Morris have shown impressive growth and efficiency gains since becoming a digital-only practice in 2011. With an impressive portfolio of clients, the firm is committed to leveraging Xero to play a vital role within their clients’ businesses. They use a wide variety of features and ecosystem apps from automation and payments through to tax and compliance, and are dedicated to proactively marketing Xero to their client base, as well as educating the accounting and bookkeeping community by supporting Xero events. Congratulations Ellacott Morris – a deserving winner of the Total Xero Award for 2024. Finalists: Kinder Accountants and Thorne Widgery.

Makesworth’s purpose really shone through in their application, with our judges saying they loved everything the firm stands for. They demonstrated an exemplary commitment to community impact through the establishment of the Makesworth Foundation. Their initiative aims to address poverty, provide clean water, and support vulnerable groups, notably in Nepal and Ukraine. Through active participation in the Global B1G1 movement, they've made over 1 million life-changing impacts worldwide. The foundation's scholarship program and environmental efforts, including becoming climate-positive for 25 months, demonstrate a holistic approach to community betterment. Makesworth exemplifies a profound commitment to making a tangible difference in people's lives, embodying the true spirit of community empowerment. Finalists: Beach Accountants and Kreston Reeves.

We're thrilled to recognise Ecommerce Accountants' innovative app, which has transformed their accounting operations. The firm’s commitment to transparency and efficiency shines through, streamlining working paper prep and enhancing balance sheet accuracy. Our judges applauded their specialism and manual-first approach, as well as their collaboration with a developer to build middleware between Amazon and Xero using both APIs. Overcoming implementation challenges with dedication, they've set a new standard for excellence. This innovation benefits not only their firm but also inspires others in the community. We're pleased to recognise Ecommerce Accountants' contributions to the industry. Finalists: Prevail Accountancy and Thorne Widgery.

As a long-standing Xero partner, Jonathan has continually offered his time, support and expertise to Xero in a multitude of ways. He is a valued member of our Xero Partner Advisory Council with a deep knowledge of the Xero product and the development opportunities ahead of us. Across the past year in particular, Jonathan has worked closely with our strategy, leadership and product teams to provide us with a deeper insight into the needs of accounting firms and small business owners. He is an advocate not just for Xero, but for his colleagues at FD Works and across the wider accounting community, championing the industry and testing the boundaries to build a stronger future for everyone. We are grateful to have Jonathan’s support and we’re proud to present him with the Most Valued Professional Award for 2024.

Dext Prepare shines as Xero's top-rated app, boasting over 900 customer reviews and a stellar 4.8 average rating. In addition to its well-regarded program for accounting firms, Dext Prepare has proven itself as an ever-popular solution for businesses who use the application alongside their advisors or discover it directly through the Xero AppStore. Continuous innovation, with recent updates enhancing the Xero integration, demonstrates their commitment to excellence for all users. Their dedication to knowledge sharing, through newsletters and real-time feedback, fosters a supportive user community. With a 14% increase in accounts publishing to Xero, Dext Prepare truly deserves recognition as Xero's 'Small Business App of the Year'. Finalists: ApprovalMax and Lightyear.

A2X is in a unique position as a product often used by small businesses but with a deliberate focus on empowering advisors to help tackle the complexities of ecommerce accounting for their clients. The A2X Certification course has upskilled more than 700 accounting professionals, and their partner programme, Slack community and Camp A2X event demonstrates their commitment to the accounting and bookkeeping community in the ever-growing and changeable world of ecommerce. Backed by a team of Xero-certified experts offering 24/7 support, they've earned a remarkable 536 five-star reviews and we’re proud to award them Practice App of the Year for 2024. Finalists: FYI and Syft.

Nook's commitment to simplifying financial management for small businesses aligns with Xero's mission. Their solutions, such as end-to-end accounts payable and bulk payments, streamline processes and save valuable time, and there’s robust data sharing with Xero's API ensuring reliability and efficiency. Nook has seen impressive growth over the judging period, with over 200 companies onboarded and a thriving partner community. Nook's journey with Xero exemplifies excellence in accessible and efficient financial management, making them a well-deserving winner of Emerging App of the Year. Finalists: Modulr and Translucent.

Crezco has been making waves in payment solutions for Xero small businesses and their advisors. They prioritise customer satisfaction, actively seeking feedback for continuous improvement. Crezco’s pioneering work in account-to-account payments within Xero sets them apart. They're also actively engaged with regulators and the accounting community to promote fairness in finance. With their seamless integration and dedication, and more than 220 five star reviews, it’s clear they are a well-loved app and a deserving winner of UK Financial Services App Partner of the Year. Finalists: Modulr and Telleroo.